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Conversation with product designer Moriah Birchfied

August 19th, 2009 by serge

via Facebook

Sergio Huston August 16 at 6:47pm
Hey Moriah, I was wondering if I could pick your brain.
This semester I am doing my capstone. My goal is to design a line of toys and produce a prototype, including packaging. I am thinking of simple designs like the munny and dunny figures, but am having trouble setting on a particular direction. I was wondering if you could give any insight on what sort of simple toys seem to work well.
Any advice you could give would be greatly appreciated.

Sergio

Moriah Burchfield August 17 at 6:32pm
www.tomopop.com
Graphically elegant designs. Beauty in the slightly horrific. Zombies are big of course. Vamps. Anything in juxtapose mag. I think u should think back to your childhood or even further to your parents and grandparents. Take an icon, a slinky for example. How can that be translated into something new? Ask yourself if the slinky can become a character. Maybe it isn’t the slinky itself. Maybe it is an aspect of the slinky. Maybe it is an etch a sketch or rubics cube u use instead. I’ve seen wonderful vinyl toys that are everyday objects like clouds or raindrops, sushi or toast or marshmallows.

I hope this makes since. I will look more when I get to a computer. It’s hard to search on the iPhone.

Sergio Huston August 18 at 11:40pm
Thanks moriah!
I really like your idea of making something new from kidville.
I bet I could revisit some of my old fischer-price toys with a more modern (and twisted) concept.
Sort of Weeble-Wobbles of the Damned

sergio

Moriah Burchfield August 19 at 9:07am
That’s a great idea. I really like the idea of playing with a persons nostalgic inclinations. Weeble wobble of the damned is awesome. I’d buy that. Can u imagine a whole zombie set? Greatness. Keep me posted on your progress.

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Capstone Ideas

August 17th, 2009 by serge

After a great deal of debate, I have finally settled on a project for my capstone. At first I considered doing a website or complicated 3D model, but moved away from these in order to design something that draws on a broader range of skills and experiences.

After discussing my options with Professor Bruce Barnes, my capstone advisor, I have elected to design a like of toys with the goal of completing a limited production run of a completed product

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